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Partners in Quality Outdoors Experiences

Toyota and Bass Pro Shops/Cabela’s Forge Ahead as Pillars in Outdoor Conservation.

Toyota and Bass Pro Shops/Cabela’s are upholding our longstanding partnership, bringing our collaboration in conservation and outdoor experiences to a total 20 years! The partnership is a perfect fit as our brands share a dedication to enhancing our customer's drive to get outdoors. The igniting ethos of each brand, Toyota: "Let’s Go Places," and Bass Pro Shops/Cabela’s: “Your Adventure Starts Here,” are a green light to inspire all to enjoy, love, and conserve the great outdoors. 

Bass Pro Shops/Cabela’s and Toyota team up for vehicle launches, store events and sweepstakes, as well as work together on the national stage sponsoring NASCAR driver Martin Truex Jr., B.A.S.S. and Major League Fishing Events and numerous professional anglers, including legend Kevin VanDam. And now Toyota and Bass Pro Shops are excited to present the grandest tournament in fishing history: The Johnny Morris Bass Pro Shops U.S. Open. A national series of bass fishing amatuer team events, and the ultimate owners appreciation tournament trail exclusivley for owners of the world's foremost boat brands available at Bass Pro Shops and Cabela's Boating Centers.

Most importantly, our companies are united under the common interest of supporting environmental and conservation efforts to help preserve the Great Outdoors for future generations.

As you shop for your new boat or off-road vehicle, you will also need to consider how you will get it from one destination to the next. If you don’t already have a tow vehicle, consider Toyota, the Official Vehicle of Bass Pro Shops and Cabela's. Toyota is dedicated to building a line of quality trucks and SUVs for towing a boat or off-road vehicle on a trailer. You can’t go wrong. Towing capacities go up to more than 10,000 lbs., ensuring that your Toyota will accommodate all of your demands in pursuit of adventure. Plus, Toyota is well-known for its reliability, comfort and innovation. Just like Bass Pro Shops/Cabela’s products!

Toyota and Bass Pro Shops/Cabela’s—a match made in outdoors heaven!

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